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Role
61 Contributing to Budweiser APAC digital transformation, as a Product Manager of MarTech at Commercial Tech, you are responsible for delivery of multiple digital consumer experiences related products. Partnership with product owners and agile engineering teams, you work on continuously improving and evolving the products, maximizing the value for the consumers and the company
61 will play a key role on developing digital consumer experience in the China market, by leveraging all data and products to empower business teams to drive incremental revenue ultimately out of delivering digital experiences.
Responsibilities
61 Develop product and service strategies for MarTech solutions in China including digital consumer engagement, CRM, CDP, etc.
61 Become the expert on best practice of digital consumer domain and continue to seek out new methods, business models, marketing tactics and technologies to keep at the forefront of the industry
61 Breakdown business requirements to detailed technical backlogs and ensure end-to-end quality assurance approaches
61 Create User Stories, Use Cases, Flow Charts, PRD based on business requirements, functional